We find pretty high DA (Domain Authority) domains with an average in 20s, some in 30s, some in teens, a few in single digits but worthy.
That are relevant to the best opportunities that will reward you the greatest.
They also have established backlink profiles.
We put those high DA expired domains on SEO redirect overdrive-mania. :)
301 redirects on overdrive!
https redirect, dedicated ip,
anycast global premium DNS, custom robots.txt
Then watch the rank boost.
This is a long established practice that works.
It's not going away.
To take your rank to the next level check out our Rank Boost service.
Why does it work?
Our SEO audit service is always a good starting point.Having a knowledgeable SEO company that has established workflows for keyword, onpage & expired domains research gives you an edge on a valuable skill set.
And with us, at a price that's less than a low paid employee's week's pay.
Using expired domains with established SEO juice and established backlinks is like massive amounts of wind in your SEO sails.
Think about an expired domain with 100 solid established backlinks.
Would you prefer that or hitting up 1,000 website owners to ask for a link with a 10% success rate
(we all know nooone will have a 10% success rate).
Then waiting for those backlinks to age.
Tick tock
The answer is quite clear and obvious.
This strategy is awesome.
And it works. :)
Contact Us Today!
- To get started
- With any questions
- To get more info
- To schedule a free 30 min consultation
Frequently Asked Questions
How long should you hang onto an expired domain used for 301 redirects?
About a year, and then check it's DA to see if it still has some SEO rank to it.However, it's also worth considering keeping because of any remaining backlinks.
How important is http request speed for seo?
VERY, this is why we use anycast premium dns, a dedicated ip and ensure https redirects.This ensures speed and also maximum number of backlinks (most will most likely be https).
Managing these yourself vs. using seo.pizza?
It all comes down to time & expertise.Do you want to use your time.. OR lean on our expertise.
Either way, thanks for visiting our SEO redirect page!
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Expired domain SEO redirects
Using expired domains for SEO involves several best practices to ensure effectiveness and compliance with search engine guidelines.Here are some key strategies:
Research and Analysis
Before purchasing an expired domain, conduct thorough research to ensure it has a clean history and hasn’t been involved in spam or unethical practices.Use tools like Google Search Console and the Wayback Machine to check for any penalties or spammy content.
Analyze the domain’s backlink profile to identify potential issues, such as: Over-optimization of anchor texts
Links from low-quality or irrelevant sites
Presence of toxic links
Relevance and Quality
Choose a domain that is relevant to your niche and has a high-quality backlink profile.Ensure the anchor texts used in backlinks are diverse and natural, indicating the domain’s value.
Authority
Look for domains with high authority, as they can provide a head start in SEO rankings.Older domains are more likely to rank better because they have built a reputation online.
However, extremely old domains may have outdated content and backlinks, which can negatively impact SEO. Balance domain age with content relevance and backlink quality.
Content Strategy
After acquiring the domain, develop a content strategy that aligns with the domain’s existing content and backlink profile.This helps maintain the domain’s authority and relevance.
301 Redirects
If you’re redirecting the expired domain to your main site, ensure the themes match to avoid Google seeing this as unnatural.Use 301 redirects to pass on the domain’s authority and traffic.
Monitoring and Optimization
Regularly assess the performance of the domain and fine-tune your SEO tactics based on data-driven insights.Implement A/B testing for various content strategies, keywords, and backlink approaches to identify what works best.
Avoid PBNs
Building private blog networks (PBNs) using expired domains is considered blackhat SEO and can result in penalties.Focus on creating useful content that naturally attracts backlinks instead.
Brand Protection
Consider buying expired domains similar to your brand name to protect your brand from competitors or cybersquatters.By following these best practices, you can effectively leverage expired domains to boost your SEO performance without risking penalties.
Content Overlap
If you’re using the expired domain to redirect to your main site, ensure there’s no significant content overlap to avoid duplication issues.Local SEO
If the expired domain has local relevance, optimize it for local SEO by including name, address, and phone number (NAP) consistently across the web, and creating content that targets local keywords.Technical SEO
Ensure the domain is technically sound by:Fixing broken links and images
Optimizing page speed and mobile responsiveness
Implementing SSL encryption
Setting up Google Search Console and Analytics
Content Refresh
Update outdated content to make it relevant and useful to your target audience. This can help improve user engagement and search engine rankings.Penalty Recovery
If the domain has existing penalties, work on recovering from them by:Disavowing toxic links
Removing spammy content
Submitting a reconsideration request to Google
Tools for Expired Domain SEO
Ahrefs: For backlink analysis and content optimizationMoz: For domain authority and SEO metrics
SEMrush: For technical SEO audits and competitor analysis
Google Search Console: For monitoring search engine rankings and traffic
Archive.org: For researching domain history and past content
By considering these additional factors and utilizing the right tools for the right tasks, you can maximize the potential of expired domains for SEO and improve your online presence.
Advanced Strategies for Expired Domain SEO
Domain ClusteringGrouping multiple expired domains together to create a network of relevant sites that can interlink and share authority.
Tiered Link Building
Building a hierarchy of links from high-authority sites to lower-authority sites, with the expired domain at the top, to create a powerful link profile.
Broken Link Building
Finding broken links on other sites and replacing them with links to similar content on the expired domain.
Resource Pages
Creating resource pages on the expired domain that link to other high-quality sites in the niche, and asking those sites to link back.
Common Mistakes to Avoid
Over-OptimizationAvoid over-optimizing the expired domain with too many keywords, links, or other manipulative tactics that can trigger Google penalties.
Thin Content
Ensure the expired domain has high-quality, unique, and relevant content that provides value to users, rather than thin or duplicate content.
Link Schemes
Avoid participating in link schemes, such as link exchanges, link farms, or other manipulative tactics that can harm the expired domain’s credibility.
Domain Spam
Avoid using the expired domain for spammy activities, such as sending unsolicited emails, or creating low-quality content that can harm the domain’s reputation.
Future-Proofing Your Expired Domain Strategy
Diversify Your Backlink ProfileEnsure the expired domain has a diverse backlink profile with links from different types of sites, such as blogs, news sites, and resource pages.
Keep Content Up-to-Date
Regularly update the content on the expired domain to keep it relevant and fresh, and to avoid penalties for outdated content.
Monitor and Adjust
Continuously monitor the expired domain’s performance and adjust your strategy as needed to ensure it remains competitive and compliant with Google’s guidelines.
This is our extensive take on SEO best practices using expired domains, SEO redirects & research.
We package this up in our Rank Boost package for $999.
Available for any website and all Android apps.